Here's the pitch deck that helped this Boston-based entrepreneur raise over $11 million to help reinvent the world of corporate gifting
CEO Greg Segall recently told Business Insider, most corporate gifts — like branded swag, holiday gifts, and even sporting event tickets — don't always match the interests of the recipient, and as a result, are often wasted.
In June, the Boston-based startup with over 100 employees raised a Series A round totaling $11.5 million led by Manifest Investment Partners.CEO Greg Segall wears a size medium shirt. He also eats healthy food, and nothing but. Segall's story is an all too familiar one in the world of corporate gifting. For an act that's meant to bring customers and sales reps closer together, Alyce's own research found thatsay if given the choice, they'd swap out the corporate gifts they've been given for something more suited to their interests. Without that choice, massive amounts of branded swag, holiday gifts, and even, sporting event tickets are wasted — either thrown out or never used.
Alyce's gifting experience is meant to be a more personal one, and Segall tells us that the higher-touch approach is working. The chief exec says that several of its customers are reporting better sales conversion rates using Alyce, compared to lower-touch engagement channels, like email marketing campaigns.
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