A new study has the numbers to prove it.
We may be living in the age of too much content , but a new study shows that one single episode of popular television can still make a big impact on the world.and over the past 15 seasons, fans have seen many powerful and emotional episodes. But one, in particular, from last March is proving to have a lasting effect on awareness around sexual assault.
"Silent All These Years" first aired on March 28, 2019, and featured a storyline with a patient named Abby, who Dr. Jo Karev and Dr. Teddy Altman learn has been sexually assaulted. At the time I wrote about how sensitively the showon many levels, but particularly how the doctors treated Abby as they examined her.
“Engagements with the @RAINN Twitter account and tweets mentioning ‘sexual assault hotline’ increased by 1,097% the day after the episode,” researcher Trevor Torgerson. They also found the National Sexual Assault Hotline call volume increased by 43% in the 48 hours after the episode, and the volume of searches for the term “RAINN” was 41% larger than expected, and search volumes for “rape” and “sexual assault” were 8% and 9% higher, respectively.
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