This week’s Five Burning Questions looks at the No. 1 and No. 2 debuts of Jung Kook and Latto’s “Seven” and Jason Aldean’s “Try That in a Small Town,” resp…
How did the two songs make such rapid impacts? And which of the two is more likely to stick around the top of the charts from here?1. Jung Kook has scored a handful of Hot 100 entries before, most notably as a guest on Charlie Puth’s No. 22 hit “Left and Right,” but never really threatened the top spot before.
2. It’s also the first No. 1 for Latto, who came two spots away in early 2022 with her “Big Energy” and also scored a big hit this year along side Cardi B with “Put It on Da Floor Again.” Do you think this achievement is particularly notable for her career? It’s funny: When BTS first started making English-language songs, they often enlisted more established artists for features to boost their profile in America.
3. Underneath “Seven,” Jason Aldean’s “Try That in a Small Town” debuts at No. 2, largely thanks to a late-chart-week push after its video resulted in an explosion of controversy. We’ve seen plenty of songs with implicit or explicit conservative leanings debut on the Hot 100 over the past couple weeks — by artists like Aaron Lewis, Tom MacDonald and Bryson Gray — but none quite with this velocity.
4. Both “Seven” and “Try That” achieve their top two positions largely on the back of sales, which usually drop significantly from week to week. Do you think either of these songs will still be in the hunt for No. 1 next week? I think they both could be in contention for No. 1 next week, but I’d say Aldean has the better shot as this controversy continues to smolder.
5. They’re hardly the only ones, but K-pop fans and conservative-leaning music listeners are two groups of consumers who have, over the past few years, shown a steadfast willingness to continue buying digital songs as a way to express support for songs and artists, even as song sales on the whole have continued to slide annually.
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