The founder of Megabae and face of 'The 12ish Style' tells us everything:
The founder of Megababe and face of "The 12ish Style" talks about achieving balance and finding space in the market.Author:Tyler McCallPublish date:Sep 17, 2019In our long-running series, "How I'm Making It," we talk to people making a living in the fashion industry about how they broke in and found success.
"I really hated that environment; I found fashion people to be very humorless and very rude, and that was really hard for me," she admits. "I also think I felt out of place because of my size, a lot of the time; that's mental and I was not in a place where I was comfortable. I was always the biggest person in the room; I couldn't fit into the samples at Dolce. I always felt uncomfortable, I think.
She said that they were holding internship interviews in the next two weeks, so I flew to New York on my own dime. I did my interview with Chanel and she said that she had no reason to give me the internship — because I have no experience, I have no knowledge — but I was the most persistent person she'd ever met, so she gave me the internship and then I ended up coming back a second summer to work for them. When I graduated, I thought I was going to be like, "Oh, now I work at Chanel.
I felt like a publicist; I thought, okay, we're near Oscar season, I'll try to dress her up in an Oscar look. I had an outfit made from a woman on Craigslist, and I sent it around like a press release. Everyone was like, "What the fuck is this?" But Leandra [Medine] from Man Repeller wrote back and was like, "I love this, I'd love to do one with her," so then we did a "who wore it better" with Leandra and that was great.
It's shifting the blame off of you to the brands and thinking more about why are the size zeros and twos always out on the floor? Why do I have to order online? Why doesn't the double zero order online? There's no shade to the double zero — that's not what this is. It's more that that's the party line with fashion, that the small sizes are catered to, the larger sizes are pushed to the back.
The deodorant was a total fluke, because I was like, "Who's going to buy a deodorant from us? There's all these cool deodorants on the market, why would you even look at ours?" But the fact is that the natural deodorants that are out there do not work for me.
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