'When you don't rely on a mirror every day to look at yourself or apply your make up, the beauty of touch, smell and emotion really drive how I want to spend my money.'
As a legally blind woman, I'm constantly getting questions like who dresses you, do you have a stylist and how are you able to dress so stylish? There is a major misconception that people with disabilities are not interested in fashion. And if you are a person with a disability that society views as"fashionable", then it usually comes as a surprise. The major problem with this type of thinking is that it directly affects how much access we have to fashion.
Online shopping has become more and more popular over the years, especially recently due to the global pandemic. For a blind individual using a screen reader, online shopping can be extremely stressful, main reason being that most websites are not compatible with assistive technology. For example, images are usually not described on a website page. For someone using a screen reader, it will often read the word"image.
make sure that it is someone with a disability. It's going to make so much more sense to consult with a person who has the lived experience, who can speak to the issues with accessibility on your website. But if you're a new brand just starting out, I know that hiring a consultant may not always be in the budget. There are still a few things that you can do as you work towards being a more inclusive brand.
"When you don't rely on a mirror every day to look at yourself or apply your make up, the beauty of touch, smell and emotion really drive how I want to spend my money."
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