A global recession is looking inevitable. Here are 10 practical tips from Europe's top investors on how founders can weather 2020's black swan.
Amit Anand, cofounder and managing partner at Jungle Ventures"The best way to stay in the game is to be prepared all the time," Amit Anand, cofounder and managing partner at Jungle Ventures told Business Insider. "One thing we advise our founders is to follow the '10th Man Theory.'"
"No matter what your management style, remember that it is moments of adversity that you define who you are. It is important to show empathy and recognise that this issue is top of mind and that people's morale will be affected." But, he adds: "If you really are 'up against it' in terms of running out of cash, communicate frequently with your board and shareholders. Don't hide!""Act with empathy, but make difficult decisions quickly," said Karen McCormick, chief investment officer at Beringea.
"We have contacted most of our portfolio companies to assess their risk level on four dimensions: employee, operations, cash runway, and revenue. Each dimension was ranked for each company as either positive, neutral, negative, or severe. We then used the results to help management teams create bespoke plans for each company. We may not score marketing points for this approach, but we feel it helps our founders create the best for their business - which are all very different.
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