What impact does youth culture have on politics in Argentina?
Tarullo says the type of social media used by the winning presidential candidate also changed.
On Instagram Alberto Fernandez’s range of politics is varied - from posting support to Latin American politicians, images of social gatherings or discussing policies like LGBT rights or more private moments with his pets at home - he regularly uploads content. According to Tarullo Instagrammers and Youtubers had high levels of penetration amongst the youth, describing their actions as “non-formal approaches to activism”.
“She has very interesting thoughts for the age that she has,” says Tatiana who actually voted for the opposition and Mauricio Macri this year. “It’s a fresh communicational strategy - spontaneous. It’s something which a female of her age can do. That same style of communication carried out by any of the candidates would be clumsy,” says Tarullo.Wos is an Argentine urban music star and is taking the country by storm, releasing his first album this year.According to Tarullo, Wos through his art is “indicating exactly how the youth are stuck within such a highly polarised society, which is our country”.
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