At VidCon, YouTube was once the new-age platform, but now it’s competing with apps like TikTok, Twitch, and Instagram.
VidCon, a three-day conference celebrating online video and its top creators, was held this past weekend and attracted an estimated 75,000 attendees. At the event, creators from YouTube, TikTok, and other platforms spoke on panels ranging from food vlogging to ASMR to LGBTQ activism. Although YouTube historically reigns supreme in online video, creators are now vying for space and virality in new video formats on alternative platforms — and are finding success.
VidCon, a three-day conference celebrating online video and its top creators, was held this past weekend and attracted an estimated 75,000 attendees. At the event, creators from YouTube, TikTok, and other platforms spoke on panels ranging from food vlogging to ASMR to LGBTQ activism. Although YouTube historically reigns supreme in online video, creators are now vying for space and virality in new video formats on alternative platforms — and are finding success.
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