What do Marilyn Monroe, Steve Jobs, Bella Hadid, and The Ramones have in common?
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They love Levi’s 501s.brand first launched the straight-leg, button-fly silhouette back in 1873—marking its 150th anniversary this year. They were the first pair of jeans ever created, built to last for blue collar workers in the rugged American West. Since then, they’ve become both a casual staple and debatably the most famous jeans in the world.
As someone who’s truly denim obsessed—my two closets are overflowing with jeans—I can certainly vouch for their allure. Over the years, I’ve experimented with just about every jean silhouette—whether it be skinny, baggy, flared, or tapered—but the 501 is a style I’ve always come back to. I keep multiple pairs in different shades in my closet.There’s just something about the clean, unfussy fit of them that’s universal and timeless. They're straight-leg, but notstraight-leg.
Perhaps the best part about them, however, is that they’re affordable at $98 . And, like their inception story, they’re truly built to last; I’ve had one pair of 501s for well over a decade, and they’re now perfectly worn in. So, if you’ve yet to own a pair of the Levi’s 501s, consider this my salesman pitch. Sure, trendy designer jeans are fun to experiment with—but the 501s are a no-brainer jean that you’ll keep slipping into again and again.
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