Before agreeing to purchase Twitter for $44 billion, perhaps Elon Musk should have had a few words with Disney’s former chief executive Bob Iger who had contemplated a similar deal years back.
Before agreeing to purchase Twitter Inc. for $44 billion, perhaps Tesla Inc. Chief Executive Elon Musk should have had a few words with someone who had contemplated a similar deal years back.
— Bob Iger, Disney’s former CEO Speaking at the Code Conference Wednesday, Iger explained that he and other Disney executives were intrigued by the prospect of bringing Twitter into their business as they sought to expand into streaming and broaden their avenues for distribution, according to a recap of the presentation by Vox.
While Disney saw distribution benefits to having Twitter in-house, Iger, in the end, doubted whether the service fit in with Disney’s brand given “all the hate speech and potential to do as much harm as good.” Though he acknowledged that there’s been recent criticism of Disney’s business and efforts, he said that the company is “in the business of manufacturing fun…of doing nothing but good.
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