Prosecutors allege Google used its search engine’s monolithic popularity to illegally throttle competition. But the DOJ case has implications on the company’s broader ambitions.
alleging Google used the tool’s 90 percent market share to illegally throttle competition in both search and search advertising.
Technologists say the arrival of advanced generative AI signals an inflection point: a chance for new players rise to the top, or for the established victors to extend their lead. This case — and a follow-up case filed in January by the Justice Department — may play a role in determining the tech landscape for the coming decade and beyond.
Over the next ten weeks, the Justice Department and a group of state attorneys general will argue in a D.C. court that Google has illegally abused its monopoly power to run roughshod over rivals, inking deals to ensure dominance that include paying Apple to make Google search the default option on iPhones.
The Justice Department has used the Sherman Antitrust Act of 1890 — the law prohibiting anti-competitive conduct invoked against Google — only sparingly against American high-tech companies, wary of weighing on innovation.
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