In rainy Ocean City, a crop of new businesses were getting ready for the big dance

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In rainy Ocean City, a crop of new businesses were getting ready for the big dance
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Daily News | In rainy Ocean City, a crop of new businesses were getting ready for the big dance

For Heather Neville of soon-to-open Agape,it’s an extension of a zany but driven entrepreneurial spirit she brought to her first Ocean City shop, Goodies Gone Wild, a hot sauce and exotic meat shop that sounds maybe just a little ridiculous for the Ocean City Boardwalk, but did not lack for business. .Although weather predictions are a bit iffy, due to El Niño, economic analysts are once again bullish on the Jersey Shore this summer, after several banner seasons.

She said she expects the store’s identity to evolve as time goes on, but she’s modeling after the small corner groceries from her New York childhood, where people knew you and would cover you if you were a few dollars short.“I’m very anti-big business,” Neville, 46, said. “Everything will be locally sourced. I don’t sell online.”

“What this will be the day it opened compared to five years from now, who knows?” Neville said. “The challenge is figuring out the rhyme or reason of the store.”At Lisa’s Sweet Treats, Lisa Nugent says a two-year serious illness gave her the motivation to open the bakery she’d always dreamed of. She previously worked at Ward’s Pastry, whichafter 98 years to the despair of its loyal following, and at Stockton University.

At nearby Dry Island, owner Eric Pyler is in spacious new digs at 10th and Asbury, for his cleverly branded merchandise in the family resort that still prohibits alcohol.

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