People have fairly consistent preferences when it comes to judging the beauty of things in the real world—it's well known, for example, that humans prefer symmetrical faces. But our feelings about art may be more personal, causing us to prefer art that speaks to our sense of self, research in Psychological Science suggests.
), leaving a strong direct effect . Thick dark blue and red lines indicate the average linear slope , and the thin light blue and pink lines show linear slopes for individual participants. Credit:People have fairly consistent preferences when it comes to judging the beauty of things in the real world—it's well known, for example, that humans prefer symmetrical faces.
"I almost see this work that we're doing as similar to work on the addictiveness of tobacco back when companies knew it was addictive but weren't telling the public," Vessel said."By understanding this and how personallycan be highly engaging, we can be in a better position to create policies around its use and misuse."
Both studies suggested that self-relevance has a large effect on the perceived beauty and meaning of an image, Vessel and colleagues wrote. Participants in both studies perceived self-relevant images to be the most aesthetically appealing, with self-relevance accounting for 28% of the variance in participants' aesthetic appeal ratings in the first study.
After these images were created, each participant rated a set of 80 images that included their personalized synthetic artwork, synthetic artwork created for another participant, generic synthetic artwork, and real artwork from a museum.
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