Though the power of influencers may be waning, their power to, well, influence remains a surefire fact.
, their power to, well, influence remains a surefire fact. There is, after all, a reason why I own six different Glossier products that are all essentially Vaseline.
Now, however, Instagram is starting to take responsibility for some of their power. On Wednesday, Facebook, the platform’s owner, announced that it will begin enforcing the ban on “goods such as vaping, tobacco products and weapons” that was apparently already stated in its advertising policy., the move is significant, as it marks the first time the company “is establishing boundaries for influencer-sponsored content”.
Facebook also said that, starting next year, they would put in place “special restrictions” on online promotions for alcohol, as well as dietary supplements, limiting the age range of the audience that is permitted to view them. This concern tends to stem from the idea that young teens using the app could be more susceptible to sponsored content, particularly for products that are potentially damaging to their health and well-being. “Instagram reaches a younger demographic than Facebook’s flagship social-media app,” writes Sarah Frier forWho could forget theearlier this year, in which a report by the U.S.
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