J.Lo channeling Madonna and Sofia Loren and NAILING IT. That's all.
The multi-hyphenate’s Spring 2020 collaboration pays tribute to decades and trends of the past, invoking both film and music icons.
“Whenever I do a collaboration, I always think of a character that I can play and be and we had a lot of fun doing that with this campaign,” Lopez explained in a press release. “The vibe this time was a mix between an Italian film star from the 60s, mixed with Madonna from the 80s, mixed with Sofia Loren. It’s so much fun to get into the character and to make that happen. The clothes and setting of the shoot really worked well together to make this campaign come to life.
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