See her rock leather thigh highs
See her in leather thigh highs and a slick suitSimply mutter the words "Scandinavian brand" and any fashion lover within the vicinity will immediately take note. With the likes of, Stine Goya, Baum und Pferdgarten and Cecilie Bahnsen all emerging from Northern Europe in recent years, we can't help but covet the 'chic minimalism with an edgy twist' style that the region has become known for.
The growing popularity of Copenhagen Fashion Week proves any label heralding from Denmark, Sweden, Norway and Finland now has the potential to rival fashion houses showing at the Big Four. That's the unofficial fashion capitals of the world: New York, London, Milan and Paris. Taking a more understated approach, Anine Bing effortlessly merges Scandi cool with a relaxed American aesthetic. And if it wasn't already at the top of the list of cool girl brands, the label's appointment of Kate Moss – AKA the OG cool girl – as the global face of the brand has certainly secured its position.Born in Denmark and growing up in Sweden, the model-turned-influencer-turned-designer launched her eponymous label eleven years ago from the garage of her LA home.
Chances are, it's those graphic jumpers you've mostly likely spotted either IRL or on your Instagram feed. The crew neck designs have become cult pieces, none more so than the grey sweater printed with Kate Moss's headshot on the front as part of a collaboration between Bing and photographer Terry O'Neil.A longtime source of inspiration for the designer, the partnership with Kate seems like a no-brainer.
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