The revamped earbuds mark KimKardashian's first-ever foray with the tech brand.
Announced officially on Tuesday, Aug. 9, the Beats x Kim collaboration is Kardashian’s first-ever foray with the Apple-owned brand, and her debut collection revamps its latest wireless earbuds, Beats Fit Pro, into three neutral shades inspired by her signature minimalistic aesthetic and coveted SKIMS line.
“I wanted to break away from the idea that headphones have to be colorful to make a statement,” said Kardashian in an official press statement. “This collaboration is special because it allows you to blend in or stand out, and Beats is known for creating products that showcase individuality.” See everything we know about the Beats x Kims collaboration, including what to expect and how to shop the earbuds, ahead.Kim Kardashian’s Beats x Kim collaboration marks the TV star’s first custom project with the tech brand. Its wireless earbuds, called Beats Fit Pro, come in three muted and earthy colors: Moon , Dune , and Earth and are priced at $199.99.
Aside from Kardashian’s now-classic neutral hues, the new earbuds are expected to feature a wingtip design to provide a secure fit, perfect for those hectic mornings at work while easily transitioning into an evening gym workout. Each pair also comes with Active Noise Cancellation, Adaptive EQ modes, and spatial audio, plus dynamic head tracking and Apple’s signature H1 chip, which pairs your earbuds to your iPhone or any other Apple device.
While we prep our wallets for the launch of Kim Kardashian’s Beats earbuds, check out the official collab campaign and a behind-the-scenes look at the shoot, below.
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