The decision comes after a week of backlash following the shapewear announcement.
Adding that she had the best intentions in mind, Kardashian continued:"My brands and products are built with inclusivity and diversity at their core and after careful thought and consideration, I will be launching my Solutionwear brand under a new name."Being an entrepreneur and my own boss has been one of the most rewarding challenges I’ve been blessed with in my life.
I am always listening, learning and growing - I so appreciate the passion and varied perspectives that people bring to me. When I announced the name of my shapewear line, I did so with the best intentions in mind. My brands and products are built with inclusivity and diversity at their core and after careful thought and consideration, I will be launching my Solutionwear brand under a new name. I will be in touch soon. Thank you for your understanding and support always.
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