LGBTQ+ Support Or Rainbow Capitalism? Corporate Fears Rise As Pride Month Is Here

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LGBTQ+ Support Or Rainbow Capitalism? Corporate Fears Rise As Pride Month Is Here
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From Bud Light to Target, if Pride Month means putting out products you'll return to the closet at the first sign of protest, companies will incur wrath from all sides.

Flag Wavers Beware: If Pride Month means putting out products you'll return to the closet at the first sign of protest, you'll incur wrath from all sides.

The plot line sounds almost too scary to be a classic Disney tale: A leader works for years to help create a community and company that fully embraces those who identify as lesbian, gay, bisexual, transgender or queer , only to find themselves cast as a villain in a culture war. Rainbow-colored merchandise suddenly become targets of instead of cheerful reminders that everyone should feel free to choose who they love and how they live.

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