NBCU's Linda Yaccarino on Peacock's potential for rethinking ads 🎧 Listen:
The upcoming new streaming service Peacock will give NBCUniversal a shot at reinventing TV advertising as we know it. That’s the word from NBCU’s Linda Yaccarino, chairman of advertising and partnerships, who is already talking with marketers about innovating in ways they couldn’t do on the company’s linear TV assets. For the first time ever, [...]“Creepshow” has been renewed for a second season at AMC’s horror-focused streaming service Shudder.
The 20-strong cohort, spanning talent from film, TV and games, includes “Sex Education” writer Laurie Nunn, “The Virtues” actress Niamh Algar, “Chernobyl” production designer Luke Hull, and “Saint Maud” director Rose Glass. The Breakthrough scheme has been run by BAFTA since [...]“Margaret Atwood: A Word After a Word After a Word Is Power,” a documentary about the author of “The Handmaid’s Tale,” has scored a raft of international deals.
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