Lotus primes Type 133 saloon to rival Porsche Taycan
Design work on the Type 133 is understood to be approaching the sign-off stage in line with Lotus’s plan to accelerate product development time frames, but it will not simply take the form of a lower-slung Eletre.
Lotus senior vice-president of design Peter Horbury was keen to emphasise that while “there has to be some continuity and family identity” across the range of Lotus EVs, “families aren’t made up entirely of triplets or quadruplets. Every member of a family can have their own character.” The Type 133, then, can be expected to borrow cues from the Eletre but adopt a distinct overall design, albeit one that is still heavily influenced by Lotus’s preoccupation with aerodynamic efficiency.With three radically different models now on sale, Lotus provides the “perfect garage”, according to managing director Matt Windle, who envisions that diversification will play a key role in attracting conquest customers to the brand.
Windle said: “You can own a Lotus for every stage of your life. That’s something that hasn’t been there before, and we hope that people buy into the brand and understand what we’re trying to do.”
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