Marc Butan, Kim Fox and Vincent Maraval are at AFM this week with their newly rebranded company MadRiver International, the sales outfit formerly known as IMR (Insiders MadRiver)
] in this market which is going bonkers, we have everybody offering on it everywhere. It’s an expensive movie but it’s a high-concept action movie that works in every territory around the world. When that happens, you think, ‘Why aren’t we doing this all the time?’ But they’re hard to put together. The flip side is we have this movie in post-production calledIt’s a sub-$15m Michael Keaton drama with a brilliant Black List script that has sold pretty widely with no domestic in place.
Asia is good. China is in a weird moment, it’s hard to say. The structure of that market is not so solid, a lot of people were paying expensive prices for films and now they are wondering what to do next., which Wild Bunch sold to China [to local distrib Road Pictures], was a phenomenal success in the territory this year.China has become a very big territory for international films, the number one for some. That’s the other side of the trade war, as they were buying fewer U.S.
So far, it doesn’t look like the European market has found the right business model [for the future]. Europe is looking for a way, quotas on the streaming services will create a business inside Europe, if Disney+ is required to get 20% of its content from Europe, that’s good news. Netflix is investing a lot in foreign language. But it’s science fiction to try to know what will happen.
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