Major fashion companies, from H&M and Gap to Burberry and Chanel, signed a pact vowing to reduce industry’s environmental impact
Share to twitterAhead of G7 meeting, 32 major fashion players from Burberry to Chanel have signed a pact promising to reduce the industry's negative environmental impact. Ahead of the G7 meeting in France this weekend, 32 major global fashion and textile companies, from H&M and Gap to Burberry and Chanel, signed a Fashion Pact, promising to lower the industry’s negative impact on the environment.
To protect the oceans, the pact urges cutting the use of single-use plastics by 2030 and reducing micro-fiber ocean pollution created through consumers' washing of synthetic materials. It also asks the industry to embrace the trending"circular economy," including recycling and"upcycling," to come up with new designs using old clothes.
The industry “should have the power to play a pivotal role in leading the shift towards a more sustainable future,”says, adding that the companies want top players, making up at least 20% of the industry measured by product volume, to sign on to the pact. The pact adds that this is the first time some major fashion players are joining forces. include Burberry, Zara parent Inditex, Nike, Adidas, Coach parent Tapestry, retailer Nordstrom, and Calvin Klein parent PVH.
The equivalent of one garbage truck of textiles is landfilled or burned each second while laundry releases half a million tonnes of microfibers into the ocean every year, the UN agency said. as a key discussion point in various industry gatherings especially as it's faced with increasingly environmentally conscious shoppers who are more than willing to ditch brands that don't align with their social values.
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