Mark Zuckerberg should dial down the metaverse crap and make Facebook 'Facebook' again
Particularly, even as Instagram has faced headwinds recently, it's still Meta's crown jewel. Keeping users happy on the app and charting a plan for it in the years to come should be the company's No. 1 priority. Meta said in its Q2 earnings that Reels was growing and accounted for 20% of the time people spend on Instagram.
The investment firm Bernstein called it a"make or break quarter" in a recent note, and said that engagement numbers will be"critical" for the company this quarter. Meta's revenue dropped in Q2, the first time it had done so in the company's decade of being publicly traded. Zuckerberg blamed it on an"economic downturn" that was impacting the digital-ad business.