Marvel’s working with Zombies, Run! team on a superhero fitness app

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Marvel’s hoping Thor and Loki can convince you to run a 5K in a new running app

creator Six to Start is collaborating with Marvel to launch a new fitness app featuring your favorite comic book superheroes. The forthcoming app, dubbed Marvel Move, will feature a series of immersive audio-based running plans starring popular characters ranging from Thor and his mischievous brother Loki to the X-Men. The app will cost $74.99 per year, though you can get a two-year subscription for $99 for a limited time.

The Thor storyline was crafted with beginners in mind and spans eight weeks ending in a virtual 5K race.“In most of the stories we’re doing, you aren’t a superhero. You aren’t inhabiting Quicksilver or becoming Tony Stark,” says Six to Start CEO and co-founder Adrian Hon. “We had to come up with ways where you, a normal person, can participate and be meaningful in these stories.

The storylines, according to Hon, all vary in length. For example, the Thor storyline is a 24-25 episode saga where you’ll be able to run a 5K at the end. The challenge is incorporating natural, story-based reasons why you might be running a 30-second interval followed by a 15-second walk. And while there aren’t specific difficulty levels for any of the storylines, Hon says the Thor storyline was crafted with beginners in mind.

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