The neighborhood could again become a Black-owned destination for culture. But the stampede at last week's Juneteenth festival shows it won't be easy.
and closed on the $6.5-million purchase last July. Ownership of the building was then transferred to the Black Owned and Operated Community Land Trust, founded by West.
Gentrification is still encroaching, though, and the land trust is just beginning its work to harness the coming influx of dollars for the good of Leimert Park’s residents. That means ensuring business owners don’t get priced out and forced to leave, so that the character and culture of Leimert Park won’t necessarily change as the economics inevitably do.With $2 million from L.A. County, four business owners finally have enough to buy their building. It shouldn’t be this hard to build Black wealth.
“It’s how can we, as a community, own that and be a part of the natural evolution of the neighborhood,” Niija Kuykendall, a land trust board member and vice president of film at Netflix, told me. “Benefit from it and make it our own?”Or as another board member, Charity Chandler-Cole, put it: “We’re so used to seeing things taken from us or being invited to the table way too late. Now we’re building the table for ourselves.”A man reads a newspaper at Aura in Leimert Park.
Jolly calls Aura “a representation of a refined excellence to a community space,” designed to bridge the gap between the young artists who populated Hot and Cool and the Black professionals who are more likely to spend their time and money in Culver City. The real test of the community’s reception will come later. For, despite all of the work put into Aura, it’s only temporary. The land trust plans to redevelop the building on Degnan Boulevard.
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