A year later, Melania Trump's 'Be Best' initiative highlights differences with the president.
While the campaign has sought to address a wide array of issues affecting children -- well-being, cyberbullying, the opioid epidemic -- it's also served to highlight differences between her and the president.
The first lady has made no secret of the fact she doesn't always support her husband's behavior on Twitter but said that it won't deter her from her advocacy on the issue. When she learned that her husband's administration was separating migrant families through news coverage, the first lady said that she"reacted right away."
"The first lady has been the central force in increasing awareness and resources for this issue, and also with respect to those working so hard to help keep newborns and their mothers together, which is so important," said White House counselor Kellyanne Conway.
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