MGM has launched a new unscripted division in the UK, to be headed up by former Channel 4 and BBC exec Dom Bird
MGM Television has set its sites on Britain's unscripted potential, launching a new London-based division dedicated to the production of original unscripted content in the U.K.
The new group – MGM International Unscripted Content – will focus on the production of an original slate of unscripted programming, adapting the studio's unscripted slate of formats and expanding its reach with U.K.-based talent. Heading up the division is Dom Bird, previously head of formats for Channel 4 and former creative director at BBC Entertainment. Bird is a long-time associate of Mark Burnett, MGM’s chairman of their Worldwide Television Group, who made the announcement on Thursday.
“I’ve known Dom for more than 15 years, he has a keen understanding of how to build great shows that relate to audiences worldwide," said Burnett. "The U.K. is a very important market for MGM and I’m excited that Dom will be leading our charge of unscripted content."
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