Pinstripes and bold animal prints everywhere.
Over the last decade, we’ve seen no shortage of 90s nostalgia in the fashion world, but few brands have mastered vintage-inspired, cheeky styles like. The LA-based label, which was founded by Alexia Elkaim in 2016, has reached near cult status with its highly coveted throwback pieces and sleek silhouettes. And Elkaim’s designs have been spotted on every cool girl from Paloma Elsesser to Bella Hadid.
Miaou’s holiday collection, which drops this week, is inspired by the Tuileries Garden in Paris and sees the designer reimagining her notoriously fantastic fitting pants in pinstripes and bold animal prints. Having grown up between Los Angeles and Paris, Elkaim aesthetically channels the very DNA of these stylish cities while calling to forever muses like Carolyn Bessette-Kennedy and Brigitte Bardot. “Miaou girls are city girls — whether it be in Paris, New York, or Los Angeles,” she explains.
The holiday collection also marks Miaou’s exciting venture into fully sustainable fashion. While Elkaim has always sourced deadstock prints and denim locally in LA, all of the fabrics used in the collection are upcycled and the pieces are produced domestically to lower Miaou’s carbon footprint. i-D caught up with designer Alexia Elkaim over email to hear a bit more about her influences and how Miaou plan to take their sought after styles in a more environmentally conscious direction.The Tuileries Garden in Paris.When I go into these factories and wash houses, it overwhelms me to see how outdated manufacturing systems are in today's world. There is a lot of waste that goes into milling fabrics and rinsing denims, especially in Los Angeles, where so much denim is being produced.
What we've been doing at Miaou is buying deadstock denim , but we’ve since expanded into recycled wool fabrics for this collection. We no longer process our denims through industrial rinses, which saves an incredible amount of water as well. Additionally, this collection is 100% domestically produced, which has kept our footprint low.Buying deadstock fabric is a norm for us, so it luckily doesn't compromise any elements of the design process.
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