Microsoft: ‘Sony has more exclusive games … many of which are better quality’
podcast last week that the Activision deal was largely about scooping up mobile gaming giant King. Mobile"is a place where if we don’t gain relevancy as a gaming brand, over time the business will become untenable," Spencer said.
Microsoft doubled down on the mobile side of the deal in its CMA filing."As it stands, Xbox has no material presence in mobile and its ability to reach gamers on mobile is impeded by Apple and Google’s effective duopoly in the provision of mobile app stores. The acquisition of Activision provides Xbox with capabilities and content on mobile, which it currently lacks, while creating new distribution options for game developers outside of the mobile app stores.
it's investigating Apple and Google's"stranglehold over operating systems, app stores and web browsers on mobile devices."
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