Miki Agrawal's Post-Thinx Redemption: Selling Bidets at Butt-Con

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Miki Agrawal's Post-Thinx Redemption: Selling Bidets at Butt-Con
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'Brands can’t be feminist: They’re all trying to sell you shit, whether it’s a bidet or a book or a ticket to a talk at TEDX.' Kissing ass at Miki Agrawal's Butt-Con

The first time I visit the “ass-kissing booth” at Butt-Con, the bizarre marketing party for entrepreneur Miki Agrawal’s latest venture, the ass asks me to kiss it. The booth is pinstriped and flimsy, a gag on the more chaste version you’d find at a country fair: A self-described “friend of Miki’s” is on her knees with a plush butt framing her face, holding the floppy appendage up to me. “Just the tip?” she asks. I decline.

Less of a conference than a start-up party, pegged vaguely to butt stuff, the event took place on the sweaty fourth floor of midtown high-rise. A DJ spun the usual ass anthems while a handful of attendees learned how to twerk in a small wood-floored room. An art installation featuring a toilet sat next to vendors selling supplements for cleaner colon health.

—published stories relaying the allegations of Thinx employees, who described sexual harassment, a culture of toxicity and fear, low pay, and a lack of a formal maternity leave policy or opportunity for advancement. At the time,

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