Must Read: What Makes the Row Work? How to Generate a Buzz on a Budget

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Must Read: What Makes the Row Work? How to Generate a Buzz on a Budget
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Must Read: What Makes the Row Work? How to Generate a Buzz on a Budget.

Author:Dara PrantPublish date:Sep 9, 2019These are the stories making headlines in fashion on Monday.The Row is generating between $100 and $200 million a year in sales, and its inventory at online retailers has grown 9% year-over-year. The label's success boils down to its elevated, logo-free staples that speak for themselves. "Those who wear The Row are made to feel like they are part of a secret club," writes Lauren Sherman.

Anna Sui's Spring 2020 show and exhibit at the Museum of Art and Design demonstrate the power of collaboration It's a big week for Anna Sui: She will present her Spring 2020 collection on Monday evening, and her exhibit at the Museum of Art and Design opens Wednesday. In an interview with WWD's Bridget Foley, the designer says she owes her success to her creative clan, which includes Steven Meisel, Paul Cavaco and Pat McGrath. {WWD} Over a decade ago, Scott Sternberg launched Band of Outsiders, a brand that perfectly encapsulated what men wanted from fashion at the time.

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