NBC estimates that about 17 million people in the United States watched the opening ceremony for the Tokyo Olympics held in a largely empty stadium, down 36% from the kickoff to the Rio de Janeiro Games five years ago.
The 17 million includes people who watched the ceremony live on NBC or online when it aired Friday morning and those who saw an edited version on NBC in prime time that night, the Nielsen company said Sunday.
NBC was unable to break down how many people watched live and how many saw the prime-time version. The 26.7 million who saw the Rio opening ceremony included both television and online viewership. Nine years ago, when the Summer Olympics were held in London, the opening ceremony drew a record-setting U.S. audience of 40.7 million people.
It’s difficult to tell how much the sluggish start to the Tokyo Games reflects decreased interest in the Olympics, which were delayed a year because of the COVID-19 pandemic, or profound changes in how Americans watch television. With the explosion of streaming as an alternative, ratings for live television have dropped sharply over the past five years.AP NEWS
México Últimas Noticias, México Titulares
Similar News:También puedes leer noticias similares a ésta que hemos recopilado de otras fuentes de noticias.
Tokyo Olympics: NBC “Won’t Ignore the Circumstances” of PandemicThe last time NBC Nightly News anchor Lester Holt was in Tokyo, he had to leave his shoes behind. It was 2011, and Holt was in the country covering the aftermath of the Fukushima nuclear power plan…
Leer más »
Tokyo Olympics Viewership Way Down From 2016, But Streaming Up For NBCThe primetime ratings for the opening ceremony at the Tokyo Olympics aren’t modeling the Games’ time-honored motto. They’re not being delivered faster, and they certainly aren&82…
Leer más »
Olympic Ratings Fall Sharply: NBC Says 17 Million Watched Opening Ceremony In U.S.The opening ceremony for the Tokyo Olympics drew nearly 10 million fewer viewers than the 2016 games in Rio de Janeiro.
Leer más »
Olympic Ratings Fall Sharply: NBC Says 17 Million Watched Opening Ceremony In U.S.The opening ceremony for the Tokyo Olympics drew nearly 10 million fewer viewers than the 2016 games in Rio de Janeiro.
Leer más »
Simone Biles' Tokyo Olympics off to shaky start but golds still in reachBiles' passage to two finals looked—at times—in serious jeopardy, as she continues her bid to become the most decorated female Olympic gymnast of all time.
Leer más »
Sweltering Conditions Are a Tough Opponent at the Tokyo OlympicsThe Olympics have just gotten under way, but already sweltering conditions in the host city are adversely affecting some athletes
Leer más »