NBC Nightly News anchor Lester Holt says that the coronavirus crisis is “potentially the biggest story I’ll ever cover,” a superlative that takes into account a career that saw mo…
crisis is “potentially the biggest story I’ll ever cover,” a superlative that takes into account a career that saw momentous events including 9/11 and the 2008 financial crisis., with real-time information and updates about the rapidly evolving story. The special will run on NBC, MSNBC and its NBC News Now and Telemundo Digital platforms, and it’s among a number of primetime specials that all the networks are airing as they ramp up coverage of the crisis for the long term.
DEADLINE: The barrage of information the public is getting is downright terrifying. Do you feel that it is part of your role to offer some kind of reassurance?I think that as a newscast of record, a newscast that for many people is traditional family viewing, I think there is a huge responsibility to tell the good, bad and ugly of a story in a way that is acknowledging it’s difficult.
But this is a story, as I said in that same 9/11 metaphor, where the planes have been coming slowly, but they’re coming. And we’re beginning to see it play out right now.was targeted by the anthrax attacks, so that was obviously very personal for those who worked in this building. But in terms of magnitude of story, as I told my staff the other day, I think I’m seeing the story of my lifetime. This is potentially the biggest story I’ll ever cover. It’s hard to put a date on it.
DEADLINE: Do you think misinformation has hindered the response — even the president’s own statements in how he treated this?Another thing I said to my staff, and they know this, because we do this every day: words matter. “Panic,” “worry,” “fear” — you name it. They’re not always the same. They don’t always mean the same thing. We’ve got to choose our words carefully.
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