NBCUniversal won’t air a Trump re-election campaign ad unless changes are made to the spot, according to a person familiar with NBCU. The same ad was rejected by CNN last week.
By Suzanne Vranica and Jeff Horwitz Oct. 10, 2019 6:26 pm ET Comcast Corp. ’s NBCUniversal won’t air a Trump re-election campaign ad on any of its cable networks unless changes are made to the spot, according to a person familiar with NBCU.
It couldn’t be learned what changes NBCU requested. The Trump campaign didn’t make the changes, the person said. Instead, it submitted another re-election campaign ad called “Changing Things,” which has subsequently aired on NBCU properties. NBCU’s decision was made after the company aired the spot one time on its cable-news network MSNBC and on its entertainment network Bravo, the person familiar with the matter said.
Facebook denied a request from Mr. Biden’s campaign to take down a nearly identical re-election campaign ad, a move that reignited the scrutiny the social-media giant has come under for its role in spreading misinformation during the 2016 presidential election. Unlike Facebook and national cable-TV companies, broadcast networks have little wiggle room when it comes to political advertising because they are regulated by the Federal Communications Commission. The FCC prohibits broadcasters from censoring or refusing to air ads that come from legally qualified political candidates, according to the FCC.
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