In FX's annual update on the state of scripted, total volume came in at 532 originals, up 7 percent year-over-year
originals would surge to 520 for 2018. What he didn't anticipate, however, was basic cable's massive retreat from the pricey genre. That trend continued in 2019, as basic cable networks like Bravo, CMT, VH1, WGN America and E! — as well as TV Land — exited the scripted business. For some, like NBCUniversal-owned Bravo and E!, scripted series that were earmarked for the linear cable networks has been moved to the company's forthcoming streaming service.
While Landgraf didn't break out any other metrics, streaming likely was the key place of growth given that Netflix, Hulu and Amazon continue to be big buyers and, as anticipated, the highly anticipated 2019 launches of Disney+ and Apple TV+ platforms. Streaming originals will likely continue to surge in 2020 with the forthcoming launches of NBCUniversal's Peacock and WarnerMedia-backed HBO Max as well as shortform platform Quibi. Netflix, meanwhile, continues to spend billions on originals to compete even as it takes a more nuanced approach to renewals as many scripted series find themselves having ended or been canceled before or around the four-season marker.
FX releases its research on the state of scripted originals every year after Landgraf coined the term "Peak TV" while presenting to TV reporters a few years ago.
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