Planned Parenthood is launching an ad campaign costing more than $1 million to pressure three vulnerable Republican senators for condoning the Trump administration's rule limiting abortion referrals.
The group announced a"seven-figure investment" on Thursday targeting Sens. Martha McSally of Arizona, Cory Gardner of Colorado and Thom Tillis of North Carolina. Each will face ads in their respective states.The campaign's television ads address the federally-funded Title X family planning program, stating that the senators have"let the Trump-Pence administration force Planned Parenthood out of Title X.
"The ads look"to reach and mobilize key communities, such as Black women in North Carolina and the Latinx community in Arizona, that have been hit the hardest by the Trump administration's attacks on sexual and reproductive health care programs, including Title X," according to a press release from Planned Parenthood.The campaign will feature television, radio, digital and mailed advertisements, per the group.
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