Ursula Rickenbacher died Wednesday at her home in Troy, N.Y.
Soft-spoken, organized, never showy and always elegant, Rickenbacher distinguished herself by getting her message across in a more understated way than many of the brasher executives in the Garment District at that time. “But don’t let that quietness make you think that she was not thinking or doing [things], or was not going to get things done.
Although her work ethic was unwavering, Rickenbacher practiced a work-hard, play-hard way of life. Known for her entertaining and giftgiving, Rickenbacher indulged friends and employees in over-the-top parties, providing not only entertainment and food, but accommodations too. She would rent out the expansive Sagamore Hotel for a party and cover the overnight stays for guests.
However, in the 1980s and early ’90s, Ursula of Switzerland was a powerhouse brand in the special occasion business. Although the founder always maintained production in New York City and a showroom in the Garment District — first at 1400 Broadway and later at 530 Seventh Avenue — Rickenbacher moved her company’s corporate headquarters in the late ’70s to Waterford, N.Y. There the company occupied five floors of a building with about 20,000 square feet on each floor.
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