Ralph Lauren Corp. charged out of the gate in its fiscal first quarter.
And while the brand continued to move its prices higher — and the company posted big top- and bottom-line gains from the year-ago lockdown — the focus is about moving beyond the COVID-19 reset and toward winning a new day.
The company has followed a methodical plan to boost its prices and did so again in the quarter with average unit retail prices up 17 percent. The brand’s global e-commerce sales accelerated with better than 80 percent growth globally, with sales in its owned e-commerce channels gaining more than 45 percent.
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