Los Angeles Rams star wide receiver Cooper Kupp has taken aim at luxury fashion designer Balenciaga after the release of photos from a recent ad campaign by the company, which depicted children holding teddy bears dressed in bondage gear.
Kupp, perhaps the most notable member of the NFL community to criticize Balenciaga over the ad, wrote a statement calling for the company to be held “responsible” for the disturbing ads.
“To try to be a voice for our children, who rely on the protection of the men and women that were entrusted the responsibility of nurturing them and raising them up: please make yourself aware of the attack against our young ones by @balenciaga, and ensure that they are held responsible for it,” he wrote.
“For those of us in positions to create change in the way that companies manipulate people and advertise evil, please stand up!” Cooper Kupp #10 of the Los Angeles Rams warms up before the game against the San Francisco 49ers at SoFi Stadium on October 30, 2022, in Inglewood, California.
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