Randy Rainbow Discusses His Journey From YouTube Into The Entertainment Mainstream, With First Emmy Nom For ‘The Randy Rainbow Show’

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Randy Rainbow Discusses His Journey From YouTube Into The Entertainment Mainstream, With First Emmy Nom For ‘The Randy Rainbow Show’
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When YouTube was just five years old, Randy Rainbow was an artist in need of an outlet. Blogging and then creating topical videos for the platform, Rainbow hit on his first viral video in 2010, mov…

was an artist in need of an outlet. Blogging and then creating topical videos for the platform, Rainbow hit on his first viral video in 2010, moving on in 2016 to skewer President Donald Trump with show tunes.

If you want to go all the way back, I started in musical theater as a kid, so I always had a thing for musical comedy. I’m from a funny family as well, and there’s a lot of musical genes going around, so that was always a part of me.

No, not really. I know that a lot of people, especially kids coming up now, have these YouTube stars that they aspire to. But I’m like the oldest millennial. I have one foot in the YouTube era and one foot in the old school comedy and musical world, so I never did. I was always focused on emulating comedy stars that I had looked up to, and musical stars, too. So, I was just using the tools that had started becoming available to me technically, and hopped on YouTube.

As far as inserting myself, again, we really have Mel Gibson to thank for my whole career, which I’m sure most people can say. You know, me and Jodie Foster. But I think I noticed that that works. I guess the business person in me kicked in and realized that I would have more success [that way]. Instead of just doing comedy about myself and my family, I’ve always believed you’ve got to get a gimmick.

Well, I’ve always been a big fan of Sondheim. Lyrically, that was always really impressive to me, and I’ve always loved patter songs. The fact that that he could pack a whole three-act show into one song was always, to me, the perfect communication system, because it delivered a message. It was succinct and clever, and I just noticed that it got people. I mean, my mother really was a fan of musicals, and she kind of opened my mind.

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