Major brands have cut ties with Kris Wu
Kris Wu performs on the stage during 2017 Weibo Awards Ceremony at National Aquatics Center on Jan. 18, 2018 in Beijing, China.
The allegations have generated a tsunami of social media outcry in China, with many demanding Wu quit the entertainment industry and leave the country for good. Wu came to fame in Asia as a member of the popular K-pop boy band Exo, but he returned to China in 2014 to explore a solo career as a model, singer and actor. He has become one of China’s most bankable stars — a TV variety show staple, the face of dozens of major fashion campaigns in the country, a reasonably popular actor and a successful solo artist.
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