🎥 Flamin’ Hot: Despite the spicy subject matter, Flamin’ Hot is a run-of-the-mill biopic | ✍️ acmkhatib
—the directorial debut of Eva Longoria—tells the story of the invention of the titular Flamin’ Hot Cheetos by Richard Montañez , a janitor at Frito-Lay.
Montañez, the son of a Mexican immigrant without much in terms of formal education, struggles to support his wife and kids with a series of low-paying and inconsistent jobs. As a Mexican American in the 1970s, Montañez is ignored at best and persecuted at worst. Through a neighborhood connection, Montañez talks his way into a custodial job at the local Frito-Lay plant, where he shows a keen interest in the various operations of the plant.
It’s an entertaining rag-to-riches story, and Longoria aptly handles a biopic that could easily swerve into absurdity.utilizes many of the tricks of the trade of contemporary biopics—freeze frames, rewinds, consistently intrusive narration—but manages to keep the pace breezy without getting too bogged down in editing tricks.
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