.Rihanna logs 16 hits on the Billboard Global200, led by “Umbrella,” following her SuperBowl halftime performance.
The superstar performed three other songs during her set – “Pour It Up,” her featured verse onBut while Rihanna’ssetlist spurred chart activity for specific tracks, the performance also drew listeners to her entire discography, hungry to rediscover deeper hits as the seven-year gap since her last studio album continues to widen. She charted an additional seven songs from beyond her halftime performance. See below for a rundown of all of Rihanna’s globally charting hits on the latest lists.
The seven songs above that were not performed drew the smallest streaming bumps, up anywhere from a still notable 23% to 107% . Next are the songs that were performed that were generally expected to be performed, and therefore had already been picking up steam in the weeks leading up to the Super Bowl. “Umbrella” was up by 131%, “Diamonds” by 138%, “Only Girl ” by 159% and “We Found Love” by 160%.
Then, there are big-to-massive gains for songs that may have surprised fans with their inclusion and had smaller global streaming counts to begin with, and therefore more room to grow after last weekend’s exposure. Among all Rihanna tracks, the seemingly NSFW “B**** Better Have My Money” got the biggest gain, up 594% globally to 14.7 million streams. “Pour It Up” followed, up 334%. Those songs’ original releases, in 2015 and 2012, respectively, predate, where Rihanna has 32 career top 10s. Including both in a tight 12-song set alongside six former No. 1s ensured a massive resurgence.
Across the board, Rihanna’s gains in the U.S. were bigger than those beyond. That is to be expected considering that an estimated 80% of the viewing audience watched from somewhere in the U.S. Still, Rihanna’s 12 songs from the halftime show averaged a 201% gain in non-U.S. streams. That’s notably smaller than the 297% average domestic gain, but still enough to land more than a handful of songs on the Excl. U.S. ranking.
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