Shake Shack is adding more tech to its stores — and it could mean a big boost to its bottom line
"Kiosks are transitioning from a nice-to-have to an essential part of a restaurant's guest experience," Barton told Insider."The sharpest operators are running towards 100% digital transactions, in store and out, and kiosks have proven to be the preferred path for guests in store."At Shack Shack, Garutti and Fogerty said kiosks have boosted profits in other ways beyond labor.
"Our kiosk retrofit plan is already showing substantial impact, and we see a long runway for future improvements that can enhance what kiosk can offer in terms of driving sales and labor efficiencies," Garutti said.Kiosks are also helping Shake Shack stores to enhance hospitality, a core mission among all Meyer-founded restaurants.
For about a year, Fogerty said Shake Shack workers in some stores have been redeployed to run food to tables instead of having customers respond to buzzers. "Now, in most Shacks, most of the time, we're going to run your food to you," Fogerty said."We're adding that added level of service, and we've been doing that for about a year now. That's all part of the shift in the way we can optimize our labor instead of taking an order where guests would prefer to do it themselves in our kiosk.
México Últimas Noticias, México Titulares
Similar News:También puedes leer noticias similares a ésta que hemos recopilado de otras fuentes de noticias.
Shake Shack's stock sinks after profit beats expectations, but sales miss and the full-year outlook was trimmedShares of Shake Shack Inc. undefined shed 4.7% toward a seven-week low in premarket trading Thursday, after the burger chain beat second-quarter profit...
Leer más »
China replaces elite nuclear leadership in surprise military shake-up | CNNChina has revealed two new leaders of its People’s Liberation Army Rocket Force this week in a surprise shake-up that has raised questions about the inner workings at the top of the military branch overseeing the nation’s powerful arsenal of nuclear and ballistic missiles.
Leer más »
China’s military shake-up may hint at corruption — or Xi Jinping’s weaknessChina's Xi Jinping reshuffled the People's Liberation Army Rocket Force, which oversees nuclear and missile programs critical to the goal of taking over Taiwan.
Leer más »
Crypto Hedge Funds Will Shake Up the Industry: Crypto Long & ShortThere are hundreds of them already in crypto, and that’s likely to go up and catalyze the industry.
Leer más »
The number of partners to leave Goldman under David Solomon just hit 90Insider tells the global tech, finance, markets, media, healthcare, and strategy stories you want to know.
Leer más »
Vans in NYC were removed from Airbnb after complaints of feces outsideAirbnb removed 3 rental vans parked in New York City after neighbors complained of feces and urine outside
Leer más »