When SmileDirectClub makes its public debut in New York this month, the company's 30-year-old founders are set to become 2 of the youngest entrepreneurs in the nation to crack into the billionaire ranks
SmileDirectClub founders Alex Fenkell and Jordan Katzman, who met at summer camp as teenagers, are set to become two of the youngest billionaires in the country.When SmileDirectClub makes its public debut in New York this month, the company’s 30-year-old founders are set to become two of the youngest entrepreneurs in the nation to crack into the billionaire ranks. One of their dads is also expected to join them as a newly minted billionaire.
That type of stake would make Katzman and Fenkell among the youngest billionaires in the nation, alongside the likes of Patrick and John Collison, the founders of Stripe, who are 30 and 29, respectively; Evan Spiegel, the 29-year-old creator of Snapchat; and Kylie Jenner, the 22-year-old mastermind behind Kylie Cosmetics.
The Nashville-based company has billed its clear aligners as a cheaper, better alternative to braces. It has undercut dentists and orthodontists by charging just $1,850 and allowing customers to take impressions of their teeth at home or at one of the company's 300-plus locations. Afterwards, a remote dentist or orthodontist reviews them and a custom aligner is created and mailed to the customer’s doorstep. The company says treatment plans typically last just five to ten months.
The company’s efforts have garnered fierce opposition from the dental industry, with the American Association of Orthodontists filing complaints to dental boards in 36 states and the American Dental Association issuing a resolution “strongly discouraging” people from using the service.
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