Snoop Dogg purchased Death Row Records, the embattled record label that launched his rap career.
In its mid-90s heyday, Death Row grossed an estimated $100 million per year, and was arguably the most powerful label in hip-hop, propelling the careers of Snoop, Dr. Dre, Tupac Shakur, Nate Dogg and Tha Dogg Pound.
Snoop was featured heavily on Dre’s 1992 breakout album “The Chronic,” which sold some 6 million albums on Death Row, and cemented West Coast gangsta rap in the musical mainstream. With smash hits like “Gin and Juice,” and “Who Am I ?” Snoop’s 1993 solo record “Doggystyle” moved more than 11 million copies worldwide, and was the fastest selling debut album in history at the time,Snoop became Death Row Records’ executive creative and strategic consultant last year.
Snoop’s announcement came ahead of a banner week for the “Drop It Like It’s Hot” rapper. His new album “BODR” was set to be released Sunday, the same day he was scheduled to perform at a
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