Sony Corp. will launch a $100M fund to support those around the world affected by the coronavirus
Sony Corp. said Thursday that it will launch a $100 million fund to support those around the world affected by the new coronavirus that causes COVID-19.
The company also said it will match COVID-19 donations made by its approximately 110,000 employees worldwide. How the fund would be used to support the creative community and entertainment industry was somewhat vague at the time of Sony's announcement. The company said it would seek to provide aid to various creative sectors where it is a stakeholder — motion pictures, television, music, games and animation.
The new Sony fund's contributions to medical support were the most clearcut. The company said it would devote $10 million to the COVID-19 Solidarity Response Fund for the WHO, which is backed by the UN Foundation and Swiss Philanthropy Foundation, Médecins Sans Frontières , United Nations Children's Fund and United Nations High Commissioner for Refugees .
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