'Startup Advice: Zebra, not Unicorn. ' startup startuplessons
There are many ways to startup. Unfortunately, the Unicorn is the model that is most known in popular culture. It is the one you read about in the press, is what everyone tells you to aim for. Except that, last I checked, unicorns don’t exist…The thing is, many business ideas are good enough without having to be a unicorn
Accelerators are nothing but unicorn hunting grounds. You will be shown how to perfect your pitch so that your embryonic idea can be seen in all its “Hockey stick” potential. And this is the right game to play for investors, for they know that 9 out of 10 ideas they invest in will not take off as they plan.I had a couple of friends that were importing organic coffee from somewhere in Africa. I met them at one accelerator.
The first one was an old contact that had just sold his company and was looking at something new to do.
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