States should avoid heavy-handed approaches to Big Tech

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States should avoid heavy-handed approaches to Big Tech
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'State lawmakers should keep red states on their paths of prosperity by looking for market-friendly solutions. Rules should encourage information systems that save consumers time and save businesses money.' -Mark Jamison

the nation in net domestic migration in 2022, with 318,855 people leaving their home states to become Floridians, in the process adding about $13.6 billion to state economic output, by my estimate.Red states achieve impressive results by shedding costly regulations and allowing people to make their own decisions about managing their lives.

Digital advertising helps SMBs compete with larger companies by allowing them to target advertising to their most likely customers. A recentof US SMBs found that about 80% believe that digital ads generate more revenue than offline ads and help SMBs compete with large rivals. Black-led and Hispanic-led SMB advertisers believe digital advertising enabled their businesses to grow 48% and 40% respectively during COVID-19.

Another troubling aspect of the legislation is its targeting of U.S. companies over their international rivals. The proposed controls are oddly specific: Covered companies must derive at least 50% of their global annual revenue from targeted online advertising or provide “a consumer smart speaker and voice command component service with an integrated virtual assistant connected to a cloud computing service that uses hands-free verbal activation.

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